YOGI TEA GmbH
Performance Marketing Manager (m/w/x)
Vollzeitmit HomeofficeBerufserfahren
Hamburg
ab 60.000 - 80.000 / Jahr
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STStatista
B2B Performance Marketing Manager (m/w/x)
Vollzeitmit HomeofficeBerufserfahren
Nejo KI-Zusammenfassung
Managing Google Ads and LinkedIn paid campaigns for a global business data platform. 4+ years demand generation experience required. 30 days/year work from abroad, flex-time.
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Anforderungen
- 4+ years demand generation experience
- Demonstrable success in managing paid campaigns
- At least 2 years B2B experience (ideally SaaS/Tech)
- Strong proficiency with Google Ads
- Strong proficiency with Google Analytics (GA4 or similar)
- Hands-on experience setting up marketing automation platforms
- Comfort working with AI tools
- Analytical mindset for data-driven decisions
- Ability to work independently
- Ability to manage competing priorities
- Builder mindset for process ownership
- Ability to act independently
- Fluent English language skills
- Experience with Braze or similar CRM platforms
- Salesforce experience
- German language skills
Aufgaben
- Own performance marketing channels, primarily Google Ads and LinkedIn
- Build automation workflows using AI tools
- Manage paid campaigns
- Build marketing automations with AI tools
- Analyze performance data
- Handle other marketing tasks as they arise
- Manage and optimize Google Ads and LinkedIn campaigns
- Drive performance through A/B testing, bid management, and campaign refinement
- Build automated marketing workflows and integrations using AI tools
- Streamline lead management, nurturing, and reporting
- Set up and interpret analytics dashboards using GA4, Salesforce, and Power BI
- Track key metrics
- Convert data into actionable insights to guide strategy
- Create or manage landing pages, ad copy, and marketing assets
- Collaborate with product marketing, content, and design teams
- Contribute to broader marketing initiatives
- Plan campaigns
- Forecast budgets
- Experiment with channels
- Stay current with platform updates (Google Ads, LinkedIn, GA4)
- Identify emerging automation opportunities
- Keep tech stack efficient
- Monitor, analyze, and report on key performance metrics (CPC, CPL, CAC, ROAS, pipeline contribution)
- Collaborate with Sales, Content, Design, and Product Marketing
- Drive high-quality demand generation
- Identify new growth opportunities
- Continuously improve paid acquisition strategy
Berufserfahrung
4 Jahre
Ausbildung
Bachelor-AbschlussODER
Master-Abschluss
Sprachen
Englisch – fließend
Deutsch – Grundkenntnisse
Tools & Technologien
Google AdsGoogle Analytics (GA4)Marketing automation platformsAI toolsBrazeCRM platformsSalesforce
Benefits
Workation & Sabbatical
- 30 days/year work from abroad
Flexibles Arbeiten
- Hybrid work
- Flex-time
Team Events & Ausflüge
- International team events
- Social events
Öffi Tickets
- Subsidized urban mobility
Gesundheits- & Fitnessangebote
- Fitness and wellness options
Sonstige Vorteile
- Free access to Langdock
Karriere- und Weiterentwicklung
- Career and training opportunities
Parkplatz & Pendelvorteile
- Attractive locations
Modernes Büro
- Modern offices
Mentale Gesundheitsförderung
- Mental health support
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Zur Originalanzeige bei StatistaÜber das Unternehmen
ST
ITHamburg
The company is the world's leading business data platform, providing reliable data and analytics products to empower fact-based decisions.
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