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Digital Marketing & Growth Manager, Asia (m/w/x)
Developing and executing regional digital-first marketing strategies for a top 10 color cosmetics brand. Several years of marketing communication experience required. Unlimited vacation days, four weeks paid special leave.
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Anforderungen
- BWL, marketing degree or comparable academic qualification
- Several years of professional experience in Marketing Communication
- Talented organizer with very good project management skills
- Very good communication skills
- Confident, convincing behaviour
- Team-oriented personality, open-minded with high flexibility
- Strong conceptual, creative and lateral thinking skills
- Very good knowledge of English
Aufgaben
- Develop and steer a holistic digital-first regional marketing strategy
- Analyze market dynamics, consumer trends, and competitive activities
- Act as the regional voice back to HQ, contributing learnings and insights
- Lead end-to-end execution of multi-channel campaigns
- Manage agencies, platforms, and distributors for quality delivery
- Track KPIs and budgets for accountability and optimization
- Localize and adapt global content, tools, and strategies
- Develop and execute regional campaigns considering regional needs
- Plan and execute regional shoots for social media and campaigns
- Pilot innovative formats, new platform features, and AI tools
- Support customers and distributors with consulting and best practices
- Develop and implement a regionally relevant social media strategy
- Own channel management, including content planning and publishing
- Identify regional trends and behaviors to increase engagement
- Define and execute the regional influencer marketing strategy
- Select and manage creator partnerships and activation formats
- Track influencer KPIs and optimize activations
- Define and execute the regional media strategy
- Lead planning and execution of Paid and Retail Media campaigns
- Localize and apply global channel strategies and media frameworks
- Create campaign assets for relevant platforms
- Align media KPIs with business goals and optimize performance
- Develop and implement Brand PR strategy for the region
- Develop all content formats and press materials for brands
Berufserfahrung
Ausbildung
Sprachen
Benefits
- Unlimited vacation days
- 30 vacation days per year
- Four weeks paid special leave
- Sabbatical in seventh year
- CosnovAcademy training opportunities
- Modern stylish workplace
- Free lunch on Mondays
- Free lunch on Fridays
- Great cafeteria
- Complimentary underground parking
- Company pension plan
- In-house gym
- Job ticket
- Subsidy for childcare costs
- Team events
- Fresh fruit
- Coffee
- Tea
- Cold drinks
Von Nejo automatisch aufbereitet
Nejo hat diesen Job automatisch von der Website des Unternehmens cosnova GmbH erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Zur Originalanzeige bei cosnova GmbHÜber das Unternehmen
Das Unternehmen ist ein Familienunternehmen, das seit über 20 Jahren Kosmetikprodukte unter den Marken essence und Catrice anbietet.
linkedin.comNejo bewertet ihn, und bringt ihn danach gemeinsam mit dir in Bestform.
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