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MIMicroStrategy

Field Marketing Manager (m/w/x) Frankfurt am Main

Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung

Regional marketing plan execution and spokesperson duties for enterprise analytics software in the CEU region. Full ownership of pipeline and revenue goals required. Travel across rotating construction sites.

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Anforderungen

  • Ability to manage multiple projects simultaneously
  • Eye for detail
  • Willingness to work as a team
  • Ability to act as spokesperson and brand ambassador
  • Full ownership and accountability for pipeline and revenue goals
  • Minimum Bachelor’s degree or comparable vocational education
  • MBA is a plus
  • Strong field marketing background and execution experience
  • Experience in the SaaS space
  • Fluent oral and written German skills
  • Fluent oral and written English skills
  • Knowledge of Enterprise Software Industry
  • Knowledge of B2B Go to Market processes and tactics
  • Strong experience in new logo focused sales environment
  • Strong experience in data-driven sales environment
  • Strong experience in result-oriented sales environment
  • Understanding of sales channels
  • Understanding of market segments

Aufgaben

  • Act as a liaison between Corporate Marketing and regional sales teams
  • Build alignment and communication to achieve regional business goals
  • Serve as a spokesperson and brand ambassador for products and services
  • Take ownership and accountability for pipeline and revenue goals in the CEU region
  • Create and execute marketing plans to support prospecting and lead generation
  • Execute marketing plans to support pipeline and revenue generation
  • Support customer marketing initiatives, including the customer reference program
  • Support customer marketing programs
  • Manage multiple projects simultaneously with attention to detail
  • Collaborate with sales, business development, and others in planning field marketing activities
  • Collaborate with sales, business development, and others in development of field marketing activities
  • Collaborate with sales, business development, and others in execution of field marketing activities
  • Collaborate with sales, business development, and others in measurement of field marketing activities
  • Drive regional field marketing programs to support lead generation
  • Drive regional field marketing programs to support prospecting
  • Drive regional field marketing programs to support pipeline generation
  • Drive regional field marketing programs to support revenue generation
  • Build and execute go-to-market strategy with sales leadership and regional GTM team
  • Take ownership and accountability of field marketing programs
  • Plan and align joint marketing events and activations with key partners
  • Facilitate lead distribution and follow-up activities with sales and business development teams
  • Track lead distribution and follow-up activities with sales and business development teams
  • Track campaign metrics and overall ROI
  • Report campaign metrics and overall ROI
  • Manage multiple events and projects for timely delivery
  • Manage project timelines, quality, resources, and budget
  • Manage external agencies
  • Ensure collaborative feedback from sales leadership is delivered back to global marketing
  • Collaborate with regional and global marketing peers to plan local marketing programs
  • Collaborate with regional and global marketing peers to develop local marketing programs
  • Collaborate with regional and global marketing peers to execute local marketing programs
  • Improve marketing-sales-customer engagement by being the conduit for the region into Marketing
  • Provide field sales and customer/prospect feedback on company Marketing and Product initiatives
  • Deliver program information and updates to the sales team
  • Communicate expected involvement to the sales team
  • Provide access to promotional materials for the sales team
  • Ensure relevant and accurate solution messaging across all events and campaigns
  • Support and facilitate customer marketing initiatives
  • Secure customer participation in regional and global marketing activities
  • Manage and support a field marketing intern
  • Provide day-to-day guidance to a field marketing intern
  • Plan workload for a field marketing intern
  • Support ongoing development of a field marketing intern

Berufserfahrung

8 Jahre

Ausbildung

Abgeschlossene BerufsausbildungODER
Bachelor-AbschlussODER
Master-Abschluss

Sprachen

Deutsch – verhandlungssicher
Englisch – verhandlungssicher

Tools & Technologien

SaaS

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Zur Originalanzeige bei MicroStrategy

Über das Unternehmen

MI
ITFrankfurt am Main

MicroStrategy transforms organizations into intelligent enterprises through data-driven innovation and delivers innovative software for better decision-making.

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