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Salesforce Business Analyst & Admin (Marketing & Data Cloud) (m/w/x)
Designing and evolving Marketing and Data Cloud streams for global scalability. 5+ years Pharma/Life Sciences experience required. Collaboration with local CRM specialists, hybrid work model.
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Anforderungen
- 5+ years Pharma/Life Sciences experience, ideally CRM, commercial excellence, or customer engagement
- 3+ years hands-on experience with Salesforce Marketing Cloud, Data Cloud, or similar
- University degree in business, economics, IT, or related
- Strong experience with Marketing Cloud (journeys, automation, segmentation)
- Ideal experience with Data Cloud (data modeling, identity resolution, activation)
- Translating business requirements into scalable marketing/data solutions
- Experience with global governance models and cross-regional teams
- Salesforce Marketing Cloud Admin/Consultant Certification required
- Additional certifications (Data Cloud, Agentforce) are a plus
- Solid understanding of data models, integrations, consent management, reporting
- Experience with agile delivery models and tools (JIRA, Confluence)
- Strong analytical and problem-solving skills
- Experience with data-driven and customer-centric use cases
- Experience or strong interest in AI-driven capabilities
- Strong stakeholder management and communication skills
- Ability to collaborate across technical and business teams
- Structured, independent, and results-oriented working style
- Fluency in English required
- Additional languages are an advantage
- Intercultural experience
- Ability to work in a global environment
- Willingness to travel internationally
Aufgaben
- Design, configure, and evolve the Marketing and Data Cloud streams
- Focus on Marketing Cloud and Data Cloud platform enhancement
- Collaborate with local CRM specialists on end-user support
- Own and evolve Marketing & Data Cloud streams for scalability
- Design and implement global solutions across Marketing Cloud and Data Cloud
- Collaborate with other platform streams for seamless end-to-end processes
- Translate business requirements into solution designs and technical specifications
- Ensure alignment with global data models and governance frameworks
- Improve the platform by identifying automation and efficiency gains
- Drive adoption of AI-driven capabilities for campaign effectiveness
- Own the implementation of prioritized demands
- Collaborate with stakeholders to refine requirements
- Validate and challenge incoming requirements for scalable solutions
- Support localization by adapting global frameworks to market needs
- Contribute to workshops for business needs translation
- Evaluate and prioritize demands, leveraging AI capabilities
- Operate as part of a globally distributed Salesforce platform team
- Collaborate seamlessly across regions for daily operations
- Act as the functional expert for Marketing Cloud and Data Cloud
- Support local CRM specialists with platform expertise
- Work closely with IT and Digital Transformation teams
- Lead and support cross-regional CRM initiatives
- Ensure data quality, consistency, and integrity
- Enable advanced reporting, analytics, and AI-driven insights
- Support development of training materials and enablement concepts
- Provide expert-level support for complex or escalated topics
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The company is dedicated to ensuring the excellence of packaging materials for life-saving products.
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