BVZH Bank Vontobel AG
Digital Growth and Web Publishing Manager (m/w/x)
Vollzeitnur vor OrtSenior
Zürich
BVBVZH Bank Vontobel AG
Digital Growth and Web Publishing Manager (m/w/x)
VollzeitVor OrtSenior
Nejo KI-Zusammenfassung
Optimizing digital acquisition campaigns and enterprise CMS publishing for a global financial services firm. Five years of digital marketing and web content management experience required. Free lunch, rooftop terraces, and collaboration spaces.
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Anforderungen
- At least five years digital marketing and web content management experience
- Practical experience campaign execution and enterprise CMS publishing
- Managing SEA and paid media campaigns
- Good understanding targeting, budget management, performance measurement
- Strong analytical mindset
- Ability interpret data, identify patterns, translate findings into improvements
- Hands-on campaign tagging, tag management, website analytics, conversion tracking
- Validation tracking accuracy and data quality
- Optimizing full digital client journey
- Understanding CRM handover, follow-up, commercial outcomes
- Structured working style
- Strong attention to detail managing multiple content versions
- Tight time to market management
- Strong stakeholder and project coordination skills
- Ability prioritize competing requests
- Work effectively across teams
- Fluent English
- Fluent German
- Additional languages advantageous
- HTML/CSS/JavaScript experience advantageous
- SQL experience advantageous
- Image-editing tools experience advantageous
- Financial services experience a plus
- Regulated industry experience a plus
- Enthusiasm for the role
Aufgaben
- Execute and optimize digital campaigns
- Create and maintain website content
- Use tracking and analysis to understand the client journey
- Identify improvements and connect digital activity with commercial impact
- Plan, execute, and optimize digital acquisition campaigns (SEA, paid social, display)
- Coordinate email activity where relevant
- Manage and optimize the end-to-end digital acquisition journey
- Connect campaign targeting, website engagement, contact requests, CRM handover, and follow-up
- Implement and validate campaign and website tracking (tagging, conversion events, reporting)
- Monitor campaign budgets and analyze performance
- Identify drop-offs and opportunities to improve client conversion and acquisition efficiency
- Create, publish, and maintain website content and campaign landing pages in CMS
- Publish regulatory, market-sensitive, and client content
- Support timely and accurate publication of financial results and media releases
- Improve content and page structure through website analytics, A/B testing, and conversion optimization
- Improve user journeys through website analytics, A/B testing, and conversion optimization
- Check pages for accuracy, functionality, brand consistency, and required approvals before publication
- Coordinate with stakeholders (marketing teams, agencies, technology specialists) to deliver campaigns
- Coordinate with stakeholders to deliver website updates
- Coordinate with stakeholders to deliver smaller digital projects
- Develop new marketing workflows
- Use relevant automation and AI tools
- Adapt digital journeys to changing client behavior
Berufserfahrung
5 Jahre
Ausbildung
Bachelor-AbschlussODER
Master-Abschluss
Sprachen
Englisch – fließend
Deutsch – fließend
Tools & Technologien
SEACMSCRMHTMLCSSJavaScriptSQL
Benefits
Modernes Büro
- Collaboration spaces
- Open-office space
Sonstige Vorteile
- Rooftop terraces
Gratis oder Vergünstigte Mahlzeiten
- Free lunch
Lockere Unternehmenskultur
- Friendly, diverse team
- Flat hierarchy
- Collaborative spirit
Moderne Technikausstattung
- Modern equipment
- Latest technology
Startup-Atmosphäre
- Agile environment
Von Nejo automatisch aufbereitet
Nejo hat diesen Job automatisch von der Website des Unternehmens BVZH Bank Vontobel AG erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Zur Originalanzeige bei BVZH Bank Vontobel AGÜber das Unternehmen
BV
FinancialServicesZürich
The company is a family-owned and publicly listed firm committed to long-term thinking and sustainability.
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