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BVBVZH Bank Vontobel AG

Digital Marketing Manager (m/w/x) Zürich, Baar

VollzeitVor OrtSenior
AI/ML
Nejo KI-Zusammenfassung

Optimizing digital client journeys and website usability for a global investment firm. Proven experience in digital marketing, UX, and data analysis required. Agile environment, sustainability focus.

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Anforderungen

  • Proven experience developing and optimizing digital client journeys
  • Strong expertise in digital marketing, UX optimization, website management, conversion optimization, and client engagement
  • Excellent data literacy and understanding of digital marketing KPIs, analytics, reporting, and performance measurement
  • Ability to turn data and client insights into actionable recommendations
  • Experience establishing and managing dashboards for engagement, lead generation, conversion, client journeys, and business outcomes
  • Strong understanding of marketing technologies, CRM platforms, automation tools, and digital analytics solutions
  • Passion for Artificial Intelligence, automation, personalization, and emerging technologies
  • Experience leveraging AI to improve client engagement, digital experiences, scalability, operational efficiency, and marketing effectiveness
  • Strong stakeholder management and collaboration skills across marketing, distribution, investments, product management, technology, and compliance
  • Growth mindset, strong curiosity, and passion for continuous improvement and innovation
  • University degree in Marketing, Digital Marketing, Business Administration, Communications, Data Analytics, or related discipline
  • 5+ years of experience in digital marketing, digital experience management, performance marketing, or related fields
  • Experience within asset management, financial services, banking, or another regulated industry preferred
  • Strong expertise in digital analytics platforms, web analytics, CRM systems, website management, and marketing automation technologies
  • Success in developing KPI frameworks and using data to drive decision-making and optimization
  • Strong understanding of digital client journeys, UX principles, customer behavior, and conversion optimization
  • Experience leveraging AI-powered marketing tools and modern digital technologies
  • Experience working with cross-functional teams in an international environment
  • Client-centric and digitally minded
  • Strong analytical thinker with exceptional data literacy skills
  • Commercially focused with understanding of growth drivers and business outcomes
  • Passionate about AI, technology, innovation, and digital transformation
  • Collaborative and influential with strong stakeholder management capabilities
  • Curious, proactive, and continuously seeking opportunities to improve performance
  • Comfortable operating in a fast-paced and evolving environment
  • Excellent communication and presentation skills
  • Hands-on, results-oriented, and focused on measurable impact

Aufgaben

  • Design, manage, and optimize digital client journeys
  • Enhance client engagement, conversion, and retention
  • Ensure digital experiences support commercial priorities
  • Drive improvements in website usability and navigation
  • Conduct user research and behavioral analysis
  • Implement UX best practices across client platforms
  • Develop KPI frameworks and performance dashboards
  • Monitor and optimize key digital KPIs
  • Generate insights to improve marketing effectiveness
  • Identify and implement AI-driven marketing solutions
  • Drive adoption of marketing automation and personalization
  • Promote innovation and experimentation in digital marketing
  • Support execution of integrated digital campaigns
  • Maximize performance across website, email, and social media
  • Partner with marketing teams to increase effectiveness

Berufserfahrung

5 Jahre

Ausbildung

Bachelor-Abschluss

Sprachen

Englisch – verhandlungssicher

Tools & Technologien

AICRM platformsDigital analytics solutionsMarketing technologiesAutomation toolsAI-powered marketing tools

Benefits

Startup-Atmosphäre
  • Agile environment
  • Collaboration opportunities
Lockere Unternehmenskultur
  • Flat hierarchy
  • Mutual respect
Weiterbildungsangebote
  • Opportunities to learn and thrive
Fokus auf Nachhaltigkeit
  • Long-term focus on sustainability
Sonstige Vorteile
  • Ownership mindset
  • Equal opportunity workplace
Sicherer Arbeitsplatz
  • Zero tolerance for discrimination

Von Nejo automatisch aufbereitet

Nejo hat diesen Job automatisch von der Website des Unternehmens BVZH Bank Vontobel AG erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

Zur Originalanzeige bei BVZH Bank Vontobel AG

Über das Unternehmen

BV
FinancialServicesZürich

The company is a family-owned and publicly listed firm committed to long-term thinking and sustainability.

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