Redcare Pharmacy
Senior Product Manager – Retail Media Data, Measurement & Auction Strategy (m/w/x)
Vollzeitmit HomeofficeSenior
Köln
RERedcare Pharmacy
Senior Data Product Manager - Marketing (m/w/x)
Vollzeitmit HomeofficeSenior
Nejo KI-Zusammenfassung
Developing data products for marketing measurement and e-commerce strategy. Strong understanding of data platforms and marketing methodologies required. Work from home up to 20 days/year, kindergarten grant.
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Anforderungen
- Strong understanding of modern data platforms, data models, pipelines, and marketing measurement methodologies
- Comfortable working closely with technical experts
- Translating complex marketing requirements into scalable data products
- Strong understanding of marketing and e-commerce
- Understanding of performance marketing, brand marketing, CRM, customer retention
- Understanding of data's role in driving commercial decisions
- Hands-on experience with marketing measurement methodologies
- Experience with Attribution, Marketing Mix Modeling (MMM), and incrementality testing
- Understanding of how measurement approaches support marketing effectiveness and investment decisions
- Strong understanding of modern data platforms and technologies
- Ability to collaborate confidently with technical teams on data models, pipelines, and integrations
- Proven experience working in agile environments
- Experience with backlog management, sprint planning, and stakeholder coordination
- Strong stakeholder management skills
- Strong communication skills
- Ability to influence cross-functional teams
- Ability to explain complex technical concepts and measurement methodologies to senior and C-level stakeholders
- Hands-on, product-driven mindset
- Comfortable operating at the intersection of Marketing, Data and IT
- Challenging requirements
- Translating business needs into scalable solutions
- Fluent English
- Fluent German
- Experience in e-commerce, retail or healthcare/pharmaceutical industry
Aufgaben
- Take end-to-end ownership of Data Product strategy and portfolio
- Build and shape the Marketing Data & Measurement team
- Establish foundations, ways of working, and product capabilities
- Own and drive the Marketing Data Product roadmap
- Translate measurement strategy into scalable products and capabilities
- Develop reliable data models, pipelines, and integrations
- Translate business challenges into product opportunities
- Prioritize features and improve data product performance and adoption
- Drive adoption and business value of Marketing Data Products
- Ensure Marketing Data Products are embedded into marketing decisions
- Act as the key interface between Marketing, Analytics, Data Engineering, and IT
- Align stakeholders on priorities, dependencies, technical requirements, and delivery
- Lead cross-functional collaboration with Product teams, Data Engineers, and Analysts
- Turn marketing measurement requirements into scalable, reliable solutions
- Own backlog management and agile delivery using Jira and Confluence
- Balance new capabilities, technical improvements, and operational requirements
- Enable scalable and reliable marketing analytics
- Support the development of a modern data platform
- Empower Marketing Analytics teams with accessible, reusable, and trustworthy data products
- Ensure data quality and governance for all products
- Establish clear standards for reliability, consistency, and accessibility
Berufserfahrung
ca. 4 - 6 Jahre
Ausbildung
Bachelor-AbschlussODER
Master-Abschluss
Sprachen
Englisch – fließend
Deutsch – fließend
Tools & Technologien
DatabricksdbtPower BIMicrosoft FabricAzure CloudModern Data PlatformsMarketing AnalyticsData ProductsJiraConfluence
Benefits
Flexibles Arbeiten
- Work from Home up to 20 days/year in EU
Team Events & Ausflüge
- Team building events
- Company parties
Kinderbetreuung
- Kindergarten grant
Mentale Gesundheitsförderung
- Mental health support from nilo
Mentoring & Coaching
- Personal development support
Öffi Tickets
- Deutschland Ticket
Gesundheits- & Fitnessangebote
- Urban Sports Club membership
Von Nejo automatisch aufbereitet
Nejo hat diesen Job automatisch von der Website des Unternehmens Redcare Pharmacy erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Zur Originalanzeige bei Redcare PharmacyÜber das Unternehmen
RE
PharmaceuticalsKöln
Redcare Pharmacy is Europe’s No.1 e-pharmacy, focused on creating a healthy, collaborative work environment and innovative healthcare solutions.
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