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Leading global fitness media strategy for Red Bull, focusing on content, programming, and partnerships. 10+ years in media strategy with fitness knowledge required. Idea realization support, market-oriented salaries.
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Anforderungen
- 10+ years experience in Media, Communications, or Strategy
- Ideal experience within media-led companies
- Solid fitness experience/knowledge
- Proven track record leading teams in media/content industry
- Strong creative background
- Strong project management background
- Success in developing strategic approaches for audience engagement
- Natural story seeker
- Editorial mindset
- Creative approach
- Strong understanding of partner platform strengths/limitations
- Ability to turn partner platforms into opportunities
- Excellent written communication skills in English
- Excellent verbal communication skills in English
- Additional languages considered an asset
- Strong presentation skills
- Highly organized
- Structured
- Ability to manage multiple projects simultaneously
Aufgaben
- Lead holistic media strategy across communication, programming, and content production
- Shape and drive global fitness media strategy across content development, channel programming, communications, and partnerships
- Strengthen brand awareness through authentic and engaging storytelling
- Highlight product functionality through compelling content and experiences
- Create meaningful connections with consumers
- Inspire audiences around the world
- Reinforce Red Bull's position as a leading lifestyle brand
- Maximize reach and relevance of fitness content across channels
- Create ownable platforms and partnerships with internal and external partners
- Define and drive holistic fitness media strategy with clear priorities
- Engage core, casual, and new audiences by focusing resources on impactful initiatives
- Drive sustainable growth
- Translate fitness initiatives into compelling media products with Sports Marketing
- Champion development of authentic, ownable, and innovative content formats
- Build cultural relevance and strengthen brand love
- Expand audience reach
- Identify new opportunities for growth through bold storytelling and innovative distribution
- Shape the role of Red Bull-owned channels, third-party platforms, creators, and partners
- Safeguard the brand's reputation and anticipate potential risks
- Ensure Red Bull remains differentiated in the fitness landscape
- Serve as key point of contact for global markets
- Provide guidance and share best practices with markets
- Enable continuous knowledge exchange
- Create synergies across global, regional, and local teams
- Identify powerful local stories and elevate them into global narratives
- Build strong relationships across the organization
- Align priorities and ensure seamless collaboration between teams and functions
- Drive alignment with stakeholders across Marketing, Content, Distribution, Channel, Creator Marketing, Production, Insights, Partnerships, and Music Services
- Unlock opportunities and maximize impact of Red Bull's fitness initiatives
- Create mutually beneficial relationships with external partners
- Manage budgets and resources responsibly
- Align investments with strategic priorities
- Optimize investments to deliver maximum impact
- Enable successful execution of key fitness initiatives
- Lead, inspire, and develop a high-performing team
- Create clarity around team priorities, roles, and responsibilities
- Help team members reach their full potential through coaching and empowerment
- Foster a culture of creativity, collaboration, accountability, and shared purpose
- Ensure the team consistently delivers outstanding results and drives innovation
Berufserfahrung
Ausbildung
Sprachen
Benefits
- Market-oriented salaries
- Diversity and inclusion support
- Opportunity seizing support
- Potential development opportunities
- Idea realization support
Von Nejo automatisch aufbereitet
Nejo hat diesen Job automatisch von der Website des Unternehmens Red Bull erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Zur Originalanzeige bei Red BullÜber das Unternehmen
The company is a global leader in the food and beverages industry, known for its energy drinks and commitment to innovation.
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